Hello and welcome to this conversation with Damian Keyes, Musician and Entrepreneur. Big thanks to Jake at The Sneaky Panda which is a secret cocktail bar hidden behind a bookcase within the Artist Residence Hotel in Brighton. If you haven't been there it's absolutely worth it. The Artist Residence describe their hotels as an eccentric bunch of fun and friendly places to eat, drink and sleep - and we reckon they should add 'have interesting conversations' to that list. There's a big difference between being in a conversation and listening to a conversation and it's a real privilege being able to both. Listening to our conversation with Damian I was most struck by his 'burn the ships' approach. It's an approach that many guests have taken but I'm not sure anyone else has been so conscious, so deliberate about their own approach to life. In 1519, The Spanish Conquistador and explorer, Captain Hernan Cortez landed in Veracruz, Mexico. On his arrival, he ordered his men to burn the ships on which they'd arrived. Cortez and Damian both recognise that retreat is easy when the option is available. Damian does not believe in Plan B. Damian throws himself into his music industry ventures like Cortez did against the Aztecs, it's all or nothing, do or die - He makes it difficult for himself to step back into his old comfort zone. I think we can all learn from Damian's willingness to perform without a safety net. We've talked before about these 'crossing the threshold' moments but we've never talked about actively blocking the path home. It's not for the faint-hearted but it makes huge sense because one option makes decisions so much simpler. As Cicero said 'More is lost by indecision than wrong decision. Indecision is the thief of opportunity. It will steal you blind' We bring you Damian Keyes - Fuck Plan B